Spend less time running your practice. More time in the room.
Throughway is the calm CRM and session companion built for coaches who do everything themselves — and would like to do a little less. Pipeline, notes, contracts, and billing, in one warm, unhurried place.
Your practice lives in seven places. None of them talk to each other.
A spreadsheet for the pipeline. A doc per client. Calendar for sessions. Notes app for the real notes. Email for contracts. A separate tool for invoices. You hold the threads together — between sessions, after hours, in your head.
Each one a place to forget something.
Re-typing notes, chasing invoices, copying dates.
The work that matters waits for the work that doesn't.
Built around the two things you actually do.
Throughway has two homes, and the app changes shape depending on which one you're in: moving people forward, or being with a client.
Moving people forward
A kanban board across eight stages, from Identified to Active. A quick peek opens as a slide-over, so the board never leaves you.
Being with a client
Open a client and they fill the page — goals, background, and one Timeline that merges every session, note, and milestone in reverse-chron.
From first hello to final invoice.
Sessions that stay present
A plaintext notes page that owns the screen while you're in session. Action items in their own box. A private review just for you, never shown to the client.
— wants to stop "managing up" and start leading
— noticed: softer voice when she said it
Contracts that sign themselves
One reusable template with {{merge}} chips that fill from each engagement. Send a link, client signs, you countersign — done.
This agreement is between Coach and Mara Reyes for 12 sessions…
Billing at month-end, in a click
Retainer, per-session, or package — Throughway knows each engagement's model. Generate the month's invoices, send, and mark paid.
One timeline, the whole history
Every call, note, session, and stage change for a client in a single reverse-chron feed. Note-first — the thought you had matters more than the label.
Move in this week. Bring your clients with you.
Bring your roster
Add clients and drop them onto the right pipeline stage. Back-fill past sessions onto the timeline as one-liners — no re-typing required.
Coach from one page
Start a session straight from the client. Notes, action items, and your private review live together and save themselves.
Bill without the dread
At month-end, generate invoices from the same engagements you've been coaching. Send, get paid by Stripe, mark it done.
Illustrative — replace with a real coach quote
Good things to know
Anything else, ask in the demo — it's a real conversation, not a sales call.
Is this just for solo coaches? +
It's built for solo executive and leadership coaches first — that's the whole design. Team features like shared notes and assignees are on the roadmap, so a small practice can grow into it.
Can I bring my existing clients and history? +
Yes. Add clients to the pipeline and back-fill past sessions and calls onto the timeline as quick one-liners — each one expands into a full record whenever you want to flesh it out.
How does billing work? +
Each engagement carries its own model — flat retainer, per session, or a prepaid package. At month-end you generate invoices in one pass, send them, and collect via Stripe. You stay in control of marking things paid.
Are my session notes private? +
Your post-session review — presence, talk balance, what to do differently — is yours alone and never shown to the client. Notes you share are clearly separate.
Can I use it on my phone between sessions? +
Yes — Throughway is built for desktop and phone. On mobile, logging and quick edits open as bottom sheets, so a note after a hallway conversation takes seconds.
A 30-minute look at a calmer way to coach.
We'll walk your real pipeline and a session or two, and you'll see exactly where the admin goes quiet. No slides, no pressure.
We'll reply within a day · throughway.app